Singles’ Day 2021: Your quintessential guide to the best fashion deals, and what we’re adding to cart this 11.11


By Kelly Lim

Singles’ Day 2021: Your quintessential guide to the best fashion deals, and what we’re adding to cart this 11.11

November 11 is right around the corner, and you know what that means: Credit cards at the ready because the biggest online shopping event of the year is back! As the story goes, Singles’ Day, or 11.11 (symbolic of a Chinese expression for the unattached), was originally born out of a university dorm room in Nanjing in the ’90s to celebrate the joys of being single. As time passed, it became touted as an anti-Valentine’s Day of sorts and also an occasion for parties and karaoke events. Then 2009 came and Alibaba kickstarted the day as an unofficial shopping holiday, which has since blown up around the world, with net profits exceeding that of Black Friday and Cyber Monday as a result.

And no, you don’t have to be single to take part in the massive Singles’ Day deals. What better opportunity to start ticking off your holiday shopping lists or simply treat yourself? Ahead, find all the specific deals across our favourite online retailers and the best fashion finds that we’ve got our eyes on:


When: November 1 – 11

What: Take 22 per cent off the special edits and selected items

Code: SINGLE22

What we’re eyeing: Gauge81’s wrap dress that is epitome of sexy ’90s minimalism; Little Liffner’s signature Tulip Tote to house daily essentials; the standout AW21 academia-inspired trackies from Wales Bonner; British swimwear brand Hunza G’s dreamy two-toned bikini in the brand’s iconic seersucker fabric; Net-a-porter exclusive TBalance Crystal’s quartz necklace to restore positivity; and cult brand Mansur Gavriel’s newest Candy bag, which has already become fashion’s latest It-bag.

Shop the Net-a-Porter Singles’ Day edit here.


When: November 3 to 13

What: Take 35 per cent off select full-priced items marked with ★

Code: SD35

What we’re eyeing: Alessandro Michele’s incarnation of the iconic Gucci Jackie 1961 in all-white leather; a pair of eco-friendly straight-leg jeans from Heron Preston’s latest collection for Calvin Klein; Loewe’s mini Flamenco bag to complement nights out; rockstar studs à la Valentino patent leather pumps to glam it up; and an oversized Dries Van Noten poplin shirt to refresh back-to-office staples.

Shop the Luisaviaroma Singles’ Day edit here.


When: November 1 – 11

What: Extra 22 per cent off on select full-priced items, automatically applied at checkout

What we’re eyeing: Ganni’s flirty ruffled take on a classic denim jacket; statement tights adorned in Marine Serre’s iconic crescent motif; the next best thing to a croissant––Lemaire’s cult croissant bag; Khaite’s classic sweetheart knit; Stand Studio’s fuzzy lavender bucket hat to top off your fall ‘fits.

Shop the Farfetch Singles’ Day edit here.


What: Take an extra 22 per cent off select products, with a minimum spend of US$250 (approx. RM1,037.87)


What we’re eyeing: A pair of silver-cap knee-highs from Isabel Marant; a streamlined staple by way of Raey’s navy blazer; the Loewe shearling slides with signature enlarged chain-links; Chloé’s multicoloured stripe tote made out of recycled cashmere;  Alighieri’s gold-plated zodiac ring for the special Scorpio in your life; a Vivienne Westwood pleated skirt to ring in next season’s trend of Y2K minis; and Maison Margiela’s 5AC satchel bag that has been consistently spotted swinging from the chicest elbows.

Shop MatchesFashion’s Singles’ Day edit here.


When: Until November 12

What: Take 22 per cent off on select full-priced items on orders above US$250 (approx. RM1,038). Brand exclusions apply.

Code: SINGLE22

What we’re eyeing: Mugler’s statement cut-out bodysuit that’ll fit like a glove; the ’90s-inspired lace-design runners from Axel Arigato; Bottega Veneta’s Cassette crossbody bag in teal suede add to your It-bag collection; Annie Bing’s tinted shades to ward off those beachside rays; and Patou’s effortlessly chic shirt dress in an eye-popping shade of amethyst.

Shop the 24S Singles’ Day edit here.


What: Take an extra 45 per cent off their luxury picks, with a minimum spend of RM179


What we’re eyeing:  A pair of Balenciaga velvet-wrapped pumps in hot pink; Prada’s belt and detachable pouch set for hands-free convenience; a Michael Kors monogram leather backpackembellished metallic heels from Ferragamo to ring in festive celebrations; a Gucci floral silk scarf;

Shop Zalora’s Singles’ Day ‘Luxury Picks’ edit

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