Updated: Watch the exclusive Chanel N°5 L’Eau film before its worldwide reveal

Reinventing classics


By Wei Yeen Loh

Updated: Watch the exclusive Chanel N°5 L’Eau film before its worldwide reveal

UPDATED: Ahead of the worldwide premier, the eagerly anticipated Chanel N°5 L’Eau film has arrived on our site and it’s a stunner. The maxim of paradoxes is personified through Chanel’s latest muse, Lily-Rose Depp. She’s shadow and light, a question and an answer, both elegance and extravangance, artist and muse, vulnerable yet invicible. It’s a message of freedom and reinvention—concisely phrased—”You know me and you don’t.”

“Now more than ever, flaunting your ‘difference’ is the only way to make an impact,”
 offers the directorial voice of the film, Johan Renck. This is the first Chanel N°5 film that follows not a linear narrative but snapshots that conjure a world, a spirit and an identity. Cue the evolution of Chanel N°5.

Perhaps one of the most iconic fragrances out there, Chanel N°5 had ushered in a new era in the perfume industry back in 1921 with an olfactory heritage that upholds the idea of femininity and modernity. From the Eau de Toilette created in 1924 to the Eau Première 22 years later, Chanel’s founding fragrance’s reinterpretations have successfully rendered it timeless through the years.

This year, house perfumer Olivier Polge has reinvented the N°5 with a dose of balance and freshness by dissecting the original formula and adding a touch of vibrancy. Introducing Chanel N°5 L’Eau, a lighthearted citrus scent with notes of lemon, mandarin and orange rind taking centre stage as notes of may roses, oxygenated jasmine and ylang ylang punctuate the heart of the fragrance. Lastly, Polge ensured that an unprecedented sense of liveliness is felt with the N°5 L’Eau, incorporating the base notes with vetiver, cedar, and cottony musk notes. This new scent is encased within the iconic silhouette, a minimalistic beveled glass bottle that will be included within a white case with black trim—the ultimate symbol of a stylish and timeless fragrance.

Take a look at how may roses and jasmine flowers are harvested from the fields of Grasse below:

Representing this new scent is none other than 17-year old new (celeb) kid on the block, Lily-Rose Depp. Check out exclusive behind-the-scenes images and video teaser for this campaign here:

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Chanel N°5 L’Eau (50ml for RM390, 100ml for RM573) is available at Chanel Fragrance & Beauty counters in 1 Utama, Sunway Pyramid, Gurney Plaza, JB Komtar, and at all Chanel counters in major departmental stores nationwide.


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