In 1936, Boucheron, Goyard and Ritz helped to establish the ‘Place Vendôme, its finery and its surroundings’—an association whose mission was to preserve ‘the extra soul’ of Place Vendôme. Today, in tribute to Place Vendôme and to seal their lifelong special relationship, Boucheron and Goyard combine their expertise and respectable history to create a product as exceptional as it is unique.
The collaboration resulted in the creation of a set that reflects the shared vision of a refined and elegant lifestyle, uniting the icons of both Maisons: the Goyardine, the chevron-patterned canvas created in 1892 by Monsieur Goyard, and the Reflet, the timepiece created in 1947 by Louis Boucheron.
Each set embodies a modern, versatile sense of luxury, comprising of a prestigious golden Goardine case and an iconic Reflet Small timepiece in yellow gold with three interchangeable straps in gold, white and black. The exquisite appearance is augmented by the Signature Secrete of the Reflect: a barely-there hologram of the Vendôme column on the sapphire crystal glass of the watch.
This set will be available on 1 December 2015, exclusively at 26, Place Vendôme.
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