Malaysian style icon Marion Caunter joins the Omega family as the latest Friend of the Brand
A new era of elegance
The inclusion of influential figures into the heart of high-end brands is fast becoming a norm, and for good reason—these individuals play an essential role in bringing the labels to the public’s attention and fostering a direct, meaningful relationship with consumers. This trend is particularly pronounced in the realms of fashion, watches and jewellery, where many brands have selected Hollywood stars and Korean celebrities as their ambassadors. This pattern holds true even in Malaysia, as Marion Caunter recently made history as the newest addition to Omega’s esteemed circle of friends.
For many, the decision comes as no surprise, given her impressive career journey—from TV presenter to a thriving businesswoman, venturing into the beauty industry with her haircare brand, Mare. Through her innovative vision and steadfast commitment to delivering quality products, she has not only established herself as a prominent figure in the industry but also earned the highly coveted status of a style icon. These standards resonate closely with the Swiss luxury watchmaker, which has always been dedicated to the pursuit of perfection in the art of watchmaking.
“We are thrilled to welcome Marion Caunter as our Friend of the Brand in Malaysia. Her charisma, influence and push for perfection make her the ideal choice to embody the elegance and contemporary spirit that defines Omega,” shared Raynald Aeschlimann, President and CEO of Omega, in a statement. In its essence, the mother of three encapsulates the timeless sophistication that Omega consistently conveys through its iconic timepieces and the new partnership is all set to elevate the brand’s presence in Malaysia and reaffirm its dedication to elegance, precision and style.
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