Lifestyle

The largest New Balance store in Southeast Asia opens in Pavilion KL

For your running needs and more

25.04.2017

By Su Fen Tan

The largest New Balance store in Southeast Asia opens in Pavilion KL

Looking to bring the best in performance sportswear to fitness enthusiasts in KL, New Balance has opened the doors to its newest and largest outlet in Southeast Asia in the heart of the city. The store welcomes shoppers with a fresh urban look, while staying true to its 110-year heritage and legacy.

 

Walking in, you’ll notice a short track running through the centre of the store, and it’s not there just for aesthetics—the store features the Stride I.D. and Stride I.D. Track system. Using a 3D foot scanner, they will be able to capture your foot size in seconds, with the image then used to determine the best-fitting New Balance footwear for you. Meanwhile, a short run on the track will allow the cutting-edge technology platform to analyse your gait, ensuring you get the perfect pair of New Balance shoes that will fit your exact needs and lifestyle.

Another section worth checking out is where the ‘Made in US and UK’ collection is displayed. Here you’ll find New Balance’s premium selection of sneakers hand-made by talented figures from the brand in the US and UK.

The New Balance store in Pavilion KL is located at Unit 5.10.00, level 5. 

 

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