Take a look at Emma Stone’s debut campaign for Louis Vuitton

A frolic in the desert


By Wei Yeen Loh

Take a look at Emma Stone’s debut campaign for Louis Vuitton

In Louis Vuitton’s latest Travel 2018 campaign, the French luxury house proves that venturing into the unknown can drum up a certain level of excitement, especially when you’re embarking on an adventure with an enviable wardrobe in tow. This season, the campaign features Louis Vuitton’s new brand ambassador Emma Stone decked in floral and paisley dresses from Louis Vuitton’s Pre-Fall 2018 collection as she traverses across an uninhabited desert in California. Shot by Craig McDean, the campaign’s theme revolves around “the quest for freedom and adventure in faraway places”, as the La La Land actress shows off her modeling chops in her debut campaign. “I am very happy and proud to be working with a house as passionate as Louis Vuitton, as well as with the unique style and creations of Nicolas Ghesquière,” says Stone.

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Capturing the house’s spirit of travel with aplomb, the visuals highlight Louis Vuitton’s latest Capucines bags in all its well-crafted glory. Spot the Taurillon Capucines in white and pale pink — perfectly complementing the feminine frocks and edgy knee-high booties — along with the decadent red Alligator Capucines that’s worth a spot on your bag shelf for a handful of reasons. Below, watch Emma soak up the desert’s sunrays as she embodies Louis Vuitton’s risk-taking heroine in a short film directed by Gordon Von Steiner:



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