7 Hottest swimwear brands to have on your radar this summer
Summer slay
Summer has officially begun! And what better way to ring in the effervescent season than with a brand-new swimsuit? After all, you’ll need a cute outfit for all your summertime adventures by the water.
That said, searching for the perfect swimsuit is no easy feat—there are so many different options to choose from! What’s more, fitting and comfort are important factors to consider when shopping for a new swimsuit, and it can be a challenge for some to come across a piece that ticks all the boxes.
Nevertheless, whether you’re looking for an elegant one-piece suit or an eye-catching strappy bikini, we’re here to help you find the swimsuit of your dreams. From striking prints to unique silhouettes and more, read on to discover the seven best swimwear brands that offer plenty of head-turning picks for all shapes and sizes.
READ: 7 Stylish sandals to add to your summer wardrobe
Frankies Bikinis
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First up on the list is none other than It girl-favourite beachwear label Frankies Bikinis, led by mother and daughter duo Mimi and Francesca Aiello, who strives to empower women with innovative, fashion-forward designs that come in an inclusive range of sizes. Since its inception over 10 years ago, the Malibu-based brand has flourished into one of the top dogs in the swimwear industry, boasting numerous sensational collaborations with renowned icons like Gigi Hadid, Sydney Sweeney, Pamela Anderson, Sofia Richie, and Hailee Steinfeld, amongst others. If you’re looking for a trendy, IG-worthy piece, look no further than Frankies Bikinis’ fabulous selection of jaw-dropping swims.
Shan
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Based in Canada, Shan is a luxury resortwear brand known for its exceptional craftsmanship and timeless, exquisite creations. Made with only the finest of materials, its swimwear collection is a blend of classic elegance and modern femininity with impeccable attention to detail. The brand’s size range is just as diverse as its variety of unique styles, and each piece provides all the support you need with a comfortable fit.
Eres
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Dubbed the “Rolls-Royce of swimwear,” Eres was founded more than five decades ago in 1968 by Irène Leroux, and it has been part of the Chanel group since 1996. The French luxury swimwear Maison was the first to sell two-piece suits separately with an inclusive variety of sizes to accommodate more realistic body proportions, giving women of all figures the freedom to customise their very own unique set. Through the use of exhaustively-tested state-of-the-art materials and cutting-edge craftsmanship, the brand’s ultimate goal is to create avant-garde swimwear that fits like second skin with ample support without any padding or boning.
Léa the Label
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With sustainability and environmental stewardship as its top priorities, Léa the Label offers a sublime assortment of minimalistic chic swimwear in a diverse range of silhouettes. Crafted with the finest eco-friendly Italian fabrics, the brand’s luxurious swims are not only resistant to chlorine and sun-tan oils but also offer UV protection while exuding ethereal elegance. Designed to last for years on end, each piece fits like a dream with an ultra-smooth feel for the most comfortable wear.
Marysia
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Founded in 2009 by Polish-born former ballerina and avid surfer Marysia Dobranska, luxury womenswear brand Marysia specialises in creating contemporary swims and beachwear garments with travel in mind. Best known for its signature hand-cut scalloped edges, the brand’s dreamy swimwear offerings come in all sorts of unique styles, whimsical prints, and radiant colours—some of which are even reversible!
Louisa Ballou
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Within just six years since it was launched in 2019, Louisa Ballou’s eponymous label has quickly established itself as the go-to luxury resortwear brand, loved by the likes of Dua Lipa, Kylie Jenner, and Bella Hadid. The designer is committed to bringing an unconventional and fresh perspective on swimwear, heavily inspired by her coastal upbringing in Charleston, South Carolina. Whether you have your eye on its sleek mesh dresses or signature asymmetrical swimsuits, the brand’s bold and versatile designs can be layered and styled in many different ways for any occasion that transcends the beach.
Akoia Swim
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In 2014, then-14-year-old trio Reo Palmer, Inka Williams, and Frances Elliot from the lush island of Bali founded Akoia Swim as a way to learn the craft of crochet from the local elders and share the generational skill with their peers. Today, the sustainable beachwear label has built a powerful team of skilled Balinese female artisans, creating one-of-a-kind crochet swimwear by hand in the comforts of their home, each taking up to ten days to complete.
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