Meet the new face of Saint Laurent—Keanu Reeves


By Joan Kong

Meet the new face of Saint Laurent—Keanu Reeves

At 54 years old, Keanu Reeves proves that he’s still got it by starring in his first fashion campaign ever for Saint Laurent, as the brand unveiled the images on its Instagram page, much to our surprise. The actor followed in the footsteps of Travis Scott, who was the star of Saint Laurent’s Spring/Summer 2019 campaign last season. Shot by renowned British fashion photographer David Sims, the star sported two different ensembles in the monochrome images; one, in a pinstriped jacket, a dark button-down shirt and a pair of aviator sunglasses, and the other, in a boxy leather jacket, polka-dot shirt and black jeans. The result? A moody, brooding feel that Reeves has no doubt nailed.




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