You might have heard of the wonders that Touche Éclat, YSL Beauté’s best-selling highlighter that pioneered the highlighting trend, have brought to women across the globe (fun fact:one is sold every 10 seconds worldwide!). Or you might have come across the Rouge Pur Couture Lipstick in N°1 Le Rouge that’s a mandatory must-have on every woman’s best-red-lipstick list. If you’ve been nodding to these as you read, brace yourselves this May for the opening of the YSL Beauté’s first standalone boutique in Pavilion Kuala Lumpur.
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Expect a Parisian-inspired, high-wattage interior that is every bit the exemplification of the the brand’s young and edgy spirit. Glossy black paneling replete with the iconic YSL gold embellishments will cover the walls of the 1,057 square-feet store—incidentally one of the largest boutiques in Asia to offer their full range of makeup, skincare and fragrance. Lest you worry if they only carry selective products in store, fret not, for this boutique will also offer the highly covetable couture fragrance range, Le Vestiaire des Parfums; along with other bestsellers that you can find in their stores worldwide. A Gifting & Engraving station will be housed within the boutique as well (the first in Asia) for you to add a personalised touch to your very own YSL Beauté product. Wallets at the ready come May—watch this space for updates.
YSL Beauté will be located at Lot 3.63.00, Level 3, Pavilion Kuala Lumpur.
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