Chinese New Year 2025: Luxurious Beauty Collections To Usher In The Year Of The Snake
Sss-sensational!

Roll up and ring in the Year of the Snake with these limited-edition beauty collections from Lancôme, Shu Uemura and more.
Brace yourself: The Lunar New Year is set to fall on 29 January 2025, so though we’ve only just wrapped up the 2024 holiday season, the festive frenzy is coming in full swing once again. There’s much to prep ahead of CNY, but fret not—there’s no need to stress. Why? We’re here to clue you in on the need-to-knows to help you get sorted for this season, starting with the prettiest collections to shop from our favourite beauty brands.
Curated for luxury lovers, our beauty gift guide is packed with the most exciting launches of the season, from limited-edition makeup shades to gorgeous exclusive packaging to score. Ahead, find the most auspicious beauty collections to shop for yourself and your loved ones this year.
This list will be updated with new launches.
Lancome Chinese New Year 2025 collection
Lancôme’s iconic rose takes centre stage in the brand’s new Chinese New Year 2025 collection. The Paris Rose is an exquisite impressionistic artwork symbolising renewal, vitality and endless possibilities, created in collaboration with artist Cai Guo-Qiang and developed with cAI, an AI model developed by Cai and his studio. In line with the artist’s signature gunpowder works, the cAI marked out the contours of the house’s rose with pink gunpowder (its colour an homage to the House’s iconic codes) before igniting its trail. It’s this impactful piece that adorns the brand’s exquisite New Year offerings—the perfect way to kick off the brand’s 90th-year celebrations.
The collection includes the limited-edition Génifique Ultimate Serum (RM950), Absolue Soft Cream (RM1,495) and the L’Absolu Rouge Drama Matte (RM168) in new shades.
Shu Uemura Elusive Flare Collection
Inspired by the customary hues of celebration and prosperity as well the traditional fan, Shu Uemura’s Chinese New Year offerings are drenched in an array of captivating reds, ranging from soft pinks to vibrant corals.
The collection includes two shades of the Rouge Unlimited Kinu Matte (RM165), two new shades of the Rouge Unlimited Amplified Liquid Pigment (RM165), the Chromatics4 Eye Sculpt (RM240), the Ultime8 Sublime Beauty Cleansing Oil (RM470) and the Hard Formula H9 Brow Pencil (RM130).
Guerlain Year of the Snake Collection
Maison Guerlain has designed a limited Lunar New Year collection in honour of this year’s zodiac. Drenched in a flamboyant red, this year’s offerings are intricately designed—the iconic Rouge G customisable lipstick features a marbled bullet inspired by the undulations of the snake and its matching case wrapped in a variation of prints made to emulate the hypnotic reflections of the reptile’s skin. Plus
The collection is comprised of the new Rouge G Satin shade in N°669 Mystic Red (RM185), The Rouge G Case in Mystic Red (RM170), and the limited-edition Parure Gold Cushion Mystic Red in 00N Beige (RM434).
The collection is available at Guerlain The Exchange TRX Ultimate Boutique and the Guerlain Pavilion Pop-Up.
Dyson Red Velvet and Gold Collection
As we enter the Year of the Snake, Dyson has released a brand-new limited-edition colourway that’s perfect for gifting. For the New Year, the brand’s icons now come decorated in a combination of burgundy and copper red and finished in a classic ceramic texture, embodying the spirit of adaptability, transformation and resilience attributed to this year’s Zodiac animal.
The collection includes the best-selling Airwrap™ i.d. multi-styler and dryer (RM2,299), Supersonic™ Nural Hair Dryer (RM2,199), and Airstrait™ Straightener (RM2,199).
Gucci Beauty Lunar New Year Collection
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For this Chinese New Year, Gucci Beauty has adorned its palettes in delightfully festive shades. This collection features buttery eyeshadows in red and gold hues and blushers packaged in opulent red lacquered compacts—more than just makeup, these are timeless objects that are perfect for this season and beyond.
Included in this limited collection are the Palette de Beauté Quatuor (RM318) and the Blush De Beauté (RM218).
Estée Lauder Year of the Snake Collection
The brand’s enduring Advanced Night Repair range has gotten a floral makeover for the Lunar New Year. The iconic Serum and Eye Cream has been decorated in joyful blooms to commemorate the festive season and bring your skin a dose of good fortune.
The collection includes the Advanced Night Repair Synchronized Multi-Recovery Complex (RM510) and the Advanced Night Repair Eye Supercharged Gel-Creme Synchronized Multi-Recovery (RM360).
Bobbi Brown’s Light the Night Collection
For this Lunar New Year, Bobbi Brown encourages you to shine among the lanterns with its limited-edition release. The limited-edition Lunar Lights Eye Shadow Quad (RM230) takes centre stage with its stunning festive packaging, packed with four exciting shades—Star Beige, Firecracker, Pearl Rose and Plum Blossom—and a miltitude of textures and finishes to feed your creativity.
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