11 Homegrown beauty brands that offer all-natural products your skin will love

11 Homegrown beauty brands that offer all-natural products your skin will love


Text: Wei Yeen Loh

Image: Joa Lab
Image: A Soap Affair

From kid-safe bug repellents to artisanal bar soaps, these 11 made-in-Malaysia beauty brands are what you can consider for your next haul

On the lookout for beauty brands that incorporate earth-friendly ingredients that will also benefit your skin? Scout no further than these homegrown labels—from charcoal shampoo bars to heal-everything balms that are organic and cruelty-free, these are what you should add to your e-cart, stat.

Claire Organics

As one of the pioneer organic local beauty brands, Claire Organics has made it organic, all-natural skincare products easily accessible for consumers here in Malaysia. Its 100% handcrafted products are gentle enough even on babies, plus it's also Earth-friendly with zero nasties in its ingredient list.

Available here


Lave Republic

Apart from soap bars that look like (and are named after) delectable foods, Lave Republic also has bars in the form of dandruff shampoo, conditioners and foot pumice to slough away dead skin cells. The brand also caters body scrubs that smell good enough to eat—keep the jars after you're done with the product and have it refilled!

Available here



ScentCo's visually stunning products are so Instagrammable, they all look like works of art (and dessert, for some). The brand's exclusive designs are pretty enough to be gifted, and the best part? All soaps are 100% handmade, natural, organic, and made with a blend of premium essential oils that's safe enough for sensitive skin. Check out their unique Solid Lotion Bar that has a blend of butters (shea, kokum, mango, and cocoa) to leave your skin non-sticky and moisturised.

Available here


Il Puro Natural

If you're a fan of essential oils, try out Il Puro Natural's organic essential oils that are sustainably sourced. Shop a variety of products from travel-sized roll-ons in the cutest handmade pouches to bath bombs for the most therapeutic tub-time session on your weekends.

Available here


A Soap Affair

A Soap Affair's range of super chic soaps make the most minimalistally-pretty flatlays, plus it's moisturising and gentle enough to be used on the face and body. With a formula comprising 72 per cent olive oil, each soap is handmade with zero chemicals, preservatives, and SLS. Time to put those sudsy bars away for these glycerin-packed soaps.

Available here


Earth Care Soaps

Earth Care Soaps is a handcrafted, eco-friendly and cruelty-free brand that only uses ingredients such as plant-based oils, butters, botanical extracts, herbs and essential oils in its products. Those with eczema can rest assure that you won't find "nasties" in the ingredient list—all free from harmful chemicals, synthetic chemicals and fragrances.

Available here


Kinder Soaps

Got sensitive skin that's high-maintenance and easily irritated? Try Kinder Soap's all-natural, cold-processed handmade soaps that come without artificial fragrances, preservatives, parabens and SLS to ensure your skin is well taken care of. We love how the brand is advocating for packaging-free beauty—you can shop their products sans packaging at select stores in Klang Valley.

Available here


You can't talk about natural wellness and body care without mentioning Tanamera. With roots dating back to 1995, Tanamera prides itself in offering natural beauty products using tropical ingredients inspired by Malay beauty treatments. With more than 80 products under a few ranges, most of it come in powder form to reduce the usage of chemicals and preservatives—while those in liquid/paste form are preserved with a natural blend of herbal and essential oil actives.

Available here

Joa Lab

If Joa Lab's incredibly stunning soaps don't floor you, the quality natural ingredients in each bar will. All its beauty products are hand-crafted in small batches with plant-based oils (sans artificial preservatives and synthetic chemicals), and are cruelty-free and safe for kids. Their artisanal soaps make wonderful gifts for any occasion, and they also offer lip care in the form of natural tints and balms.

Available here

Jeanie Botanicals

If you're looking for a clean beauty line that's made locally and conscientiously, check out what Jeanie Botanicals has to offer. All its products are hand-crafted with 100% natural and organic raw materials, from raw butters to plant-based oils. Also, each batch of goods are made with controlled heating methods to ensure that the benefits of each ingredient will be retained in the process. 

Available here

Mousse Handmade

Fun fact: not all soaps are drying and harsh the skin. Mousse Handmade will prove you right with its line of all-natural soaps that are sans chemicals/detergents. All soaps are cold-processed to ensure that the active ingredients are better preserved; and they also have skincare products such as clay masks, lip balms and more.

Available here

Check out more homegrown beauty brands here.


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