7 Homegrown beauty brands that offer all-natural products your skin will love

7 Homegrown beauty brands that offer all-natural products your skin will love

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Text: Wei Yeen Loh

Image: Il Puro Natural
Image: A Soap Affair

From kid-safe bug repellents to artisanal bar soaps, these 7 made-in-Malaysia beauty brands are what you can consider for your next haul

On the lookout for beauty brands that incorporate earth-friendly ingredients that will also benefit your skin? Scout no further than these homegrown labels—from charcoal shampoo bars to heal-everything balms that are organic and cruelty-free, these are what you should add to your e-cart, stat.

Claire Organics

As one of the pioneer organic local beauty brands, Claire Organics has made it organic, all-natural skincare products easily accessible for consumers here in Malaysia. Its 100% handcrafted products are gentle enough even on babies, plus it's also Earth-friendly with zero nasties in its ingredient list.


Lave Republic

Apart from soap bars that look like (and are named after) delectable foods, Lave Republic also has bars in the form of dandruff shampoo, conditioners and foot pumice to slough away dead skin cells. The brand also caters body scrubs that smell good enough to eat—keep the jars after you're done with the product and have it refilled!



ScentCo's visually stunning products are so Instagrammable, they all look like works of art (and dessert, for some). The brand's exclusive designs are pretty enough to be gifted, and the best part? All soaps are 100% handmade, natural, organic, and made with a blend of premium essential oils that's safe enough for sensitive skin. Check out their bestselling Sugar Whipped Soap that uncannily resemble cupcakes in jars.


Il Puro Natural

If you're a fan of essential oils, try out Il Puro Natural's organic essential oils that are sustainably sourced. Shop a variety of products from travel-sized roll-ons in the cutest handmade pouches to bath bombs for the most therapeutic tub-time session on your weekends.


A Soap Affair

A Soap Affair's range of super chic soaps make the most minimalistally-pretty flatlays, plus it's super moisturising and gentle enough to be used on the face and body. With a formula comprising 72% olive oil, each soap is handmade with zero chemicals, preservatives, and SLS. Time to put those sudsy bars away for these glycerin-packed soaps.


Earth Care Soaps

Earth Care Soaps is a handcrafted, eco-friendly and cruelty-free brand that only uses ingredients such as plant-based oils, butters, botanical extracts, herbs and essential oils in its products. Those with eczema can rest assure that you won't find "nasties" in the ingredient list—all free from harmful chemicals, synthetic chemicals and fragrances.


Kinder Soaps

Got sensitive skin that's high-maintenance and easily irritated? Try Kinder Soap's all-natural, cold-processed handmade soaps that come without artificial fragrances, preservatives, parabens and SLS to ensure your skin is well taken care of. We love how the brand is advocating for packaging-free beauty—you can shop their products sans packaging at select stores in Klang Valley.


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