9 Watches and Jewellery Updates to Know This February

Esteemed jewellers and watchmakers wanted to hit the ground running and that’s exactly what they did. Despite the year having just started, luxury brands have no qualms in showering us with their best creations—Taylor Swift’s statement thigh chain has already made our best-of-year list. With awards season in full throttle and fashion month underway, February promises another round of noteworthy watches and jewellery moments. But the month is sprinting by in a flash, so grab this handlebar and hold on for the latest industry updates you won’t want to miss.

LONGINES TAPS HENRY CAVILL AS AMBASSADOR

At Longines, elegance is an attitude. It is a quality that not only is reflected in its creations but also in the company it keeps. Just look at its newest Ambassador of Elegance, Henry Cavill. Known for his unique blend of refinement and authenticity, the Man of Steel actor makes a fine addition to the Swiss brand’s exclusive family. His latest role will see him immersing himself in the storied legacy of the brand, starting with an impending visit to its headquarters in Saint-Imier.

TIFFANY & CO. UNVEILS ONE-OF-A-KIND ELSA PERETTI BONE CUFFS

Shakira’s Las Mujeres Ya No Lloran world tour may have just commenced, but snippets from the concerts have already flooded social media. One of the most noteworthy scene-stealers is undoubtedly the custom Elsa Peretti Bone cuffs by Tiffany & Co. Crafted for the first time in platinum, the signature sensual and sculptural form is embellished with over 100 dazzling diamonds. Each cuff is also hand-engraved with the tour’s name.

BELL & ROSS EMBARKS ON AN INTERSTELLAR JOURNEY WITH BR-03 ASTRO

The sky is no longer the limit, and Bell & Ross has the receipts to back it up. Through the BR-03 Astro, the watchmaker captures the vastness of the universe within a 41mm black ceramic case. The limited-edition piece, inspired by the International Space Station’s observation dome named The Cupola, is both conceptual and technical. The hands of the watch, for instance, are expressed via the celestial bodies on the blue aventurine dial. Mars indicates the hours, the Moon the minutes, and the small satellite the seconds—each orbits around the Earth.

YOONA LIM STUNS IN QEELIN’S LATEST CAMPAIGN

Girls’ Generation’s Yoona Lim stars in Qeelin’s new campaign. Channelling her signature poise and sophistication in a series of images, the singer dons a pendant necklace, a ring, and earrings from the Wulu Pearl collection. The stunning pieces, all crafted in 18K white gold, fuse the brand’s iconic gourd-inspired Wulu silhouette with the timeless allure of Akoya pearls. Through them, Qeelin elevates elegance with a modern twist, embodying prosperity and grace in its creations.

DIOR INTRODUCES NEW CHIFFRE ROUGE WATCHES

Dior has hit the refresh button on its Chiffre Rouge collection and introduced three limited-edition novelties. Marrying the technicality of haute horology with that of haute couture, the new additions mark another milestone for the house. The timepieces—available in 38mm and 41mm versions, with and without diamonds—boast sleek and streamlined designs. The sunburst red dials once again reign supreme, paired with ebony contours and Dior’s iconic cannage motif.

BVLGARI APPOINTS DAMIANO DAVID AMBASSADOR

Bvlgari has added another star, Damiano David, to its constellation of ambassadors. Thrust into public consciousness a few years back with his rockstar rendition of 1967’s ‘Beggin’, the Måneskin frontman has dazzled fans worldwide with his vocal prowess and daring style. His solo endeavour has only reaffirmed his position as one of the leading voices in the industry. David’s artistic integrity as well as Roman roots make this link-up a match made in jewellery heaven.

OMEGA STARTS THE COUNTDOWN TO MILANO CORTINA 2026

The Milano Cortina may be a year away but Omega has already set the stage for its grand entrance. The watchmaker seamlessly slips into its role as the Olympic and Paralympic Winter Games’ official timekeeper with its latest ventures. The unveiling of a countdown clock at Piazza del Duomo, for instance, saw Omega kicking off the celebration in style. The launching of the Seamaster 37mm Milano Cortina 2026, crafted in 18K Moonshine Gold, is the icing on the cake.

LOUIS VUITTON OPENS THE NEXT CHAPTER OF AWAKENED HANDS, AWAKENED MINDS

The tracing of French history continues in the latest instalment of the Awakened Hands, Awakened Minds high jewellery collection. Going back to the 19th century, Louis Vuitton’s Artistic Director of Jewellery and Watches Francesca Amfitheatrof dreams up 50 exquisite pieces that capture the era’s breakthroughs in craftsmanship and science. One of the highlights here is the introduction of a men’s capsule that includes a compass and a pocket watch.

PIAGET SHOOTS FOR THE MOON WITH THE NEW PIAGET POLO TIMEPIECE

What has been, will be again. Piaget embraces the spirit of evolution with the latest iteration of its Piaget Polo watch. Having been touched with the magic of metamorphosis since it debuted in 1979, the timepiece wears the upgrade well. The new watch combines a flying tourbillon—employed in the Altiplano Ultimate Concept Tourbillon—with an astronomical moonphase display. The Piaget Polo Flying Tourbillon Moonphase is powered by the hand-wound Calibre 642P.

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