Film director Sofia Coppola is now a “friend” of Cartier

A worthy partnership


By Wei Yeen Loh

Film director Sofia Coppola is now a “friend” of Cartier

News just broke that award-winning director, producer and screenwriter Sofia Coppola has just take on a new position as “friend” of renowned Maison, Cartier. The talented filmmaker shares the distinctive vision and style similar to the house’s vision and aesthetic.


“I have always loved Cartier, it represents the height of beauty, heritage, craftsmanship and history,” says Coppola. “Cartier does not overdo anything…and a great Cartier piece has its own story. There’s something very sexy about the flash of the watch against the skin.”


Intrigued by the romance and glamour of Cartier’s history during the 1940s and 1970s, Coppola favours the Clé de Cartier watch for its sensuality alongside a list of other treasures including her wedding ring, a mini tank watch, bracelets such as the Menotte, the Nouvelle Vague, the Trinity and Love as well as a panther ring gifted by her husband.

“Cartier is versatile,” she says. “They have everyday pieces and then they have beautiful creations for the evening.” And we couldn’t agree more to that, especially when the filmmaker herself is the epitome of effortless chic even when she sports a T-shirt and a pair of jeans.


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