A look at Burberry’s new Ramadan campaign

A special occasion


By Wei Yeen Loh

A look at Burberry’s new Ramadan campaign

To kickstart the month of Ramadan, Burberry has shot a dedicated campaign featuring British model Eliza Bairbanks in Middle East, with the exclusive collection of its runway bag, The Patchwork as the highlight. The Patchwork Bag was first introduced as part of the Womenswear February 2016 show in London and is inspired by the belt buckle of the brand’s iconic trench coat. Each Patchwork bag is individually designed for Ramadan and named after a British town, street or village, and can be worn as a shoulder or crossbody bag, or carried as a clutch. The Patchwork Bag is now available in a vivid range of materials and fabrics, such as metal studs, crystals and sequins for you to complement your getup this season. Alongside that, a specially curated collection of floor-length evening dresses in lightweight fabrics such as cotton blended tulle, silk and woven lace is available in select Burberry stores globally. 

Take a look at the campaign here:

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