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What dreams are made of: Uniqlo x Disney's Magic For All

What dreams are made of: Uniqlo x Disney's Magic For All

Where creativity and innovation meets

Text: Wei Yeen Loh

Image: Uniqlo

From a world-class Disney experience at Uniqlo Shanghai to a full range of Uniqlo x Disney apparel, here's what you need to know about Magic For All.

Uniqlo's Magic For All collection, a line specially curated together with Disney, is one line of apparel that you do not want to miss if you are an ardent fan of all things Disney (especially Star Wars!)

Although this collaboration isn't the first between Uniqlo and Disney Consumer Products—2009 was the first year that Uniqlo released a line of UTs (Uniqlo t-shirts) featuring Mickey and Minnie Mouse—Magic For All will include a wide range of products for men, women, kids and toddlers such as Uniqlo's signature Ultra Light Down, flannel shirts, and even umbrellas and plush toys. 

What dreams are made of: Uniqlo x Disney's Magic For All (фото 1)

Standouts from the line include the Plush/Mickey Mouse made from Uniqlo's signature fleece and flannel; Mickey 100 Series—exclusive T-shirts inspired by 100 new designs for Mickey Mouse miniature statues created by leading Disney creatives; along with shirts and sweaters emblazoned with popular characters from Frozen, Star Wars, Disney-Pixar's Toy Story, and Marvel's Avengers

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To celebrate this creative and digital collaboration, Uniqlo has also just opened the world's first Magic For All store on the fifth floor of Uniqlo's Flagship Store in Shanghai, also incidentally the world's largest Uniqlo store! A unique experience of all sorts ensues as customers of all ages will be greeted by a 180-cm tall Mickey Mouse statue and 100 Mickey Mouse figurines on display upon walking into the store.

Walk along and you'll find segmented areas that are Disney-theme styled, from a colour-coordinated 'Colourful Fairy Tale' realm for Frozen fans, to an ultra-futuristic Star Wars-inspired area titled 'The Future'—where life-sized Stormtrooper replicas featured from the latest Star Wars: Episode VII rotate in a glass display case (so we won't blame you if you happened to geek out at all these sights and sounds.)

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For those who enjoy customising something exclusively their own, along with Disney details, drop by UT Factory—a custom t-shirt design service that customers can add personal touches to while receiving the readily-made shirt there and then.

Uniqlo Magic For All collection is currently available now at all Uniqlo stores nationwide, with stores at One Utama, Mid Valley Megamall, Fahrenheit 88 and iOi City Mall carrying a wider selection of items from this line.

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