Guillaume Meilland completes the Ferragamo trio

Guillaume Meilland completes the Ferragamo trio

Creative overhaul

With the appointment of Guillaume Meilland as head of the Mens RTW department, the Ferragamo update is complete

Guillaume Meilland joins the storied Florentine house as the new Design Director for the Men's Ready-to-Wear department. Meilland's career took off with a stint at the corresponding section at Louis Vuitton and a portfolio of prestigious collaborations in the menswear industry soon followed. His experience heading sportswear design for Yves Saint Laurent paved his way to the helm of Lanvin's Menswear as Senior Designer - the position he left for Ferragamo.

Meilland is the final piece in Ferragamo's creative overhaul that has seen the recruitment of Paul Andrew as Design Director for Women's Footwear and Fulvio Rigoni as Design Director for Women's Ready-to-Wear. Meilland's designs for the menswear line will debut in January 2017.

“I am convinced that the work of these three designers, each with his own unique background but all united by their love of beautiful design and an immense, innate creativity in the service of research and innovation, will contribute to further strengthen our brand’s image," announced Eraldo Poletto, Salvatore Ferragamo’s CEO since 3rd of August. “Each of the three new designers was selected for his ability to interpret the DNA of this brand."

Guillaume Meilland completes the Ferragamo trio (фото 1)


"I am thrilled to be able to work for a brand as prestigious as Salvatore Ferragamo and with such an important history. This is a momentous challenge and I plan to draw on the brand’s history and heritage to create modern men’s collections that look to the future.”

Guillaume Meilland completes the Ferragamo trio (фото 2)


“For nearly a century, Salvatore Ferragamo has been a unique name for design and craftsmanship in the shoe industry. This is why it is such an honour to be asked to lead the future creative vision for the women’s footwear division, precisely where the legend began. I hope to bring a fresh perspective to the company, meeting the demands of the market today and combining the strength of Salvatore Ferragamo’s heritage and its productive power with luxury design and the very latest innovations in materials and technique.”


Guillaume Meilland completes the Ferragamo trio (фото 3)


“After living abroad for many years, I am happy to return to Italy and work for a company with such an important history. The Ferragamo archive is a huge treasure trove, the only one of its kind in the world. I don’t think you can do my job well without respectfully taking this archive into consideration and my challenge will be precisely that of giving appeal from the past a contemporary makeover.”