Dior launches third designer book featuring Marc Bohan

Fashion extraordinaire


By Gwen Ong

Dior launches third designer book featuring Marc Bohan


The history of a fashion house is a fascinating one and if the house is Dior, you will be privy to some of the best garments constructed and the visionary behind each piece. The recent launch of Dior’s coffee table book lets us in to the brain that was Marc Bohan.

Christian Dior first appointed Bohan as artistic director of its American subsidiary in the spring of 1957 but the couturier died before the contract was finalised. So Bohan went to work at the London branch instead and succeeded Yves Saint Laurent as Dior’s artistic director in 1960.

Bohan was known to create elegant and romantic looks with a youthful spirit. His first haute couture collection for the House in 1961 caused a pandemonium according to a report by the New York Times. The couturier spent three decades at Dior and established a close relationship with the art world and some of its most famous personalities including artist Niki de Saint Phalle.

In this book, writer and journalist Jérôme Hanover recounts his heritage and refined taste in dressing women with a dynamic femininity. Bohan’s vision was simple – “to make sophisticated clothes simply, with a touch of insolence every now and then”. 

Dior by Marc Bohan is available from this month onwards. Take a look at some of the designer’s beautiful creations below.

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