Inside the new Lego House in Denmark
Located in Lego's hometown of Billund, Denmark, the eye-catching structure serves as an immersive experience centre filled with a whopping 25 million Lego bricks. Spanning 12,000 square metres, the Lego House is composed of 21 large stacked cubes, housing two exhibition areas and four colour-coded play areas known as 'experience zones'.
The colour codes are reflected on the roof of the building blocks. The red area encourages creative skills, blue for cognitive skills, green for social skills, and yellow for emotional skills.
"With Lego House, we celebrate creativity and the strength of learning through play," says third generation Lego owner, Kjeld Kirk Kristiansen. "With Lego bricks, you can express yourself creatively and make anything imaginable. The possibilities are endless, and nowhere else in the world can you experience it in the same way as in the Lego House."
Take a look inside the Lego House here:
For more information, visit the website.