Beauty

Ear makeup is back and it’s the perfect pandemic-friendly trend

19.08.2021

By Redzhanna Jazmin

Ear makeup is back and it’s the perfect pandemic-friendly trend

In this week’s instalment of trend comebacks, we have ear makeup. Yes, you heard that right—ear makeup has once again resurfaced, and it is better than ever.

You may recognise this polarising trend from its debut on the Louis Vuitton SS16 runway. Created by industry legend Pat McGrath, the ear makeup phenomenon did away with statement jewellery, instead honing in on the body’s anatomy.

In the look, a glittering silver paint decorates the most prominent features of the ear from the helix to the lobe. Paired with nothing but statement lashes, it is the perfect candidate for a mask-friendly beauty routine (topical, eh?).

Instagram: @patmcgrathreal

In fact, it’s so perfect for our pandemic-ridden age that one wonders why the trend hasn’t caught on yet. Sure, it’s not exactly the most convenient of makeup trends, but it’s certainly versatile. Depending on the design you sport and the colour palette you go with, ear makeup can be as subtle and as wearable as you want it to be.

Sport it on your next grocery run and dazzle passers-by, or save it for the next masquerade bash you happen to stumble upon (if that’s something you’re into). The possibilities are endless!

Ahead, find our favourite takes on the trend, from everyday inspo to special occasions only:

 

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A post shared by (@olivianowicka)

This blink-and-you’ll-miss-it look is equal parts fabulous and understated—better yet, all you need is a luminescent highlight and an eyeliner to recreate the look.

 

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A post shared by Violette (@violette_fr)

Keep it simple (and easy to cleanse) like it-girl Violette does with this gold lobe accent—so chic!

 

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A post shared by BIMBA Y LOLA (@bimbaylola)

Who said ear makeup is best worn alone? Pictured above: Evidence that proves that your favourite accessories are best paired with a pop of aqua.

 

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A post shared by Diane Kendal (@diane.kendal)

Looking to inject a little colour into your ‘fit? Take a leaf out of Diane Kendal’s book and use sunny yellows and bright hues to liven up any greyscale palette.

 

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