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Boost your eye's multi-defensive power level with Shiseido Ultimune

Nourishing the windows to your soul

Boost your eye's multi-defensive power level with Shiseido Ultimune
Remedy your fatigued and dry skin around your eyes by going skin deep with Shiseido's latest Ultimune Power Infusing Eye Concentrate

Eye strain is no longer a rare occurrence these days, what with the prolonged use of laptops and PCs in workplaces and external stressors that cause a lack of sleep and fatigue. Many women also feel that aging has taken a toll on their eye area skin, especially so when combined with daily lifestyle activities.

But here's a more intriguing fact that you didn't know of: As we blink an average of 20,000 times a day, the eye area skin tends to always be in a fatigued state, especially combined with friction from applying and removing makeup. This results in extremely dry eye area skin that cannot be remedied within a day or two with typically generic eye products in the market.

Enter Shiseido's new unique approach to combating this by preventing the accumulation of skin-damaging factors. The new Shiseido Ultimune Power Infusing Eye Concentrate seeks to achieve strong skin resistance to such concerns with their unique ImuMoisture Extract—a combination of ectoin, a microorganism to protect your skin against heat and UV rays, and white birch extract as a highly effective moisturiser.

Boost your eye's multi-defensive power level with Shiseido Ultimune (фото 1)

What results after application of this eye product is an improvement in wrinkles, fine lines, brightness around the eye area. Shiseido's survey with a sample size of 223 women found that 98% of them reportedly felt that the dryness in their eye areas had stopped recurring after using Shiseido Ultimune Power Infusing Eye Concentrate for four weeks. If this isn't a comforting prospect, we don't know what is!

Shiseido Ultimune Power Infusing Eye Concentrate is available from September in stores and counters nationwide.

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