For its newest bridal campaign, the iconic jewellery brand introduced a 30-sec film and print campaign that is all about capturing the power of love. Featuring a diversity of real couples, the images and video focused on hands in intimate interaction and gestures—perfectly capturing the connection between both individuals. Speaking of this Believe in Love campaign, Tiffany & Co.’s chief artistic officer Reed Krakoff says, “As a brand that celebrates true love in all its forms, Tiffany is a destination for iconic, identifiable symbols of commitment, beyond the traditional. This campaign celebrates love in a way that only Tiffany can.”
Watch the 30-sec ad campaign here:
Stay tuned for the upcoming videos that will reveal the five couple’s identities and their love stories.
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