Here’s why you need gold jewellery for the Lunar New Year

Stay gold


By Benedict Unang

Featured image courtesy of Aurom. All other images are courtesy of respective brands
Here’s why you need gold jewellery for the Lunar New Year

How have you been preparing for the Lunar New Year? With the Year of the Rabbit just days away, take this terrific opportunity to refresh your jewellery collection with sparkling new accents. There is no better way to celebrate the much-anticipated Spring festival than with gold jewellery.

Gold has been a big part of the festivities. The long-standing tradition is associated with fortune or wealth, be it the actual precious metal or the colour itself. During this time of the year, the older generation typically receives gold necklaces, while the youngsters are given gold charms or earrings.

Of course, red dominates almost everything on this auspicious day, but such a shade cannot be ignored. Gold is a colour that sets the tone for prosperity and positivity, which we hope will get you through the new year. If you’re still looking for options to wear on this special occasion, keep reading because here are four of our favourite brands that have something to offer to everyone. 


Tiffany & Co.

Tiffany & Co. joins in the festivities with the launch of a new Chinese New Year campaign starring Eileen Gu, the house’s global brand ambassador. Perfect for the Year of the Rabbit, the American jewellery house sets the tone with dazzling rose gold and pavé diamonds in the limited-edition Tiffany T, Hard Wear, Lock and Knot collections. 

Shop the collection here



Impress your loved ones with the Opulence collection by the Royal Canadian Mint. The newly released gold coins make exquisite gifts as each is adorned with cherry blossom motifs and pink diamonds. Even more, you can turn it into a stylish necklace. Designed by Hong Kong jeweller Chantel Shafie, two kinds of necklaces are offered, one with argyle pink diamonds and the other with white diamonds with an 18K yellow gold coin casing. 

Shop the collection here.


Kate Spade New York

Kate Spade unveils a special capsule collection for the Lunar New Year, which features jewellery with bunny motifs. The exclusive line includes earrings, and necklaces with mother-of-pearl and cubic zirconia accents that stand for kindness, grace, and beauty.

Shop the collection here.


Tory Burch

Joining the crowd this season is Tory Burch with its Lucky Rabbit Capsule line. This time, the American luxury fashion label includes earrings and pendants in its collection, featuring pixelated rabbit emblems made of gold-plated brass with enamel and crystal accents.


Shop the collection here.



For more Chinese New Year 2023 articles, click here.

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