Fashion Buzz: Longchamp partners with Toiletpaper, Jamie Dornan and Omar Apollo star in Loewe’s new campaign, and more

Style recap


By Benedict Unang

Featured images courtesy of respective brands
Fashion Buzz: Longchamp partners with Toiletpaper, Jamie Dornan and Omar Apollo star in Loewe’s new campaign, and more

This month’s fashion news includes Kering acquiring a stake in Valentino, Balenciaga expanding its Paris headquarters, and Ralph Lauren celebrating its 18th year of partnership with Wimbledon. 


Kering becomes a significant shareholder of Valentino


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As part of a broader strategic partnership, Kering and Mayhoola reached an agreement for Kering to acquire a 30 per cent stake in Valentino for €1.7 billion in cash. The arrangement includes an option for Kering to purchase 100 per cent of Valentino’s share capital by 2028. Commenting on the announcement, François-Henri Pinault, Chairman and CEO of Kering said, “I am very pleased with this first step in our collaboration with Mayhoola to develop Valentino and pursue the very strong strategic journey of brand elevation that Jacopo Venturini will continue to lead.” Following the decision, Mayhoola remains the majority shareholder with 70 per cent of the share capital and will explore potential joint opportunities with Kering in line with their respective development strategies.


Jamie Dornan and Omar Apollo star in Loewe’s latest campaign


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Loewe reveals its AW23 men’s campaign, which explores the possibilities of the gaze and body gesture to express feelings while capturing the House’s reductionist spirit. Jamie Dornan and Omar Apollo embody the collection in a series of stills captured by David Sims, highlighting the sculptural and textured presence of the Puzzle Fold tote and Terra Chelsea boots. What’s more, each image is an ode to artist Julien Nguyen, whose work inspired the collection. More importantly, the composition of the campaign connects with the women’s campaign, whereby both transform the concept of reduction into uncanny visual storytelling. 


Longchamp x Toiletpaper offers a fresh spin on a classic style


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In keeping with its tradition of collaboration, Longchamp joins forces with Toiletpaper, a mischievous arts publication created and produced by Maurizio Cattelan and Pierpaolo Ferrari, to reimagine the classic Le Pliage. The coveted fold bag is adorned with five amusing graphics, including Gallic staples like the baguette and the French bulldog, as well as the House’s timeless motifs such as the sprinting horse insignia and the leather pipe. “For this collaboration with Longchamp, we wanted to play with the codes of French icons and of the Maison so that they became alive again. Each image can be seen from multiple different points of view—there isn’t just one message,” says Ferrari. The limited-edition series comes in an electrifying colour palette of candy pink, sky blue, and sunny yellow. 

Check out the entire collection here


Balenciaga expands its Paris headquarters

Balenciaga is set to return to its birthplace on Avenue George V, a landmark of French fashion. The major shift involves expanding the current salons, as well as the ateliers and offices for Couture and creative function, which span addresses 10 and 12 on six levels.  On top of that, the freshly renovated spaces will feature high-tech updates and modern touches like dark, smoked glass that divides raw walls, creating a place where Maison’s past, present, and future coexist. The historic structure holds significance as it has witnessed everything, from Cristobal Balenciaga opening his ateliers in 1937 to Demna debuting his first couture collection for the label in 2021.


The Coach x Observed By Us collection celebrates the little things that bring us joy


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Coach teams up with Los Angeles-based designer Jessica Herschko and actor Kirsten Dunst on a capsule collection that embraces the spirit of imagination and wonder found in ordinary objects. From ready-to-wear to bags and footwear, the vibrant line features the duo’s whimsical artwork reimagined through the lens of the House’s design language. Among the key pieces are a wool pointelle crop top, overalls and a straw hat—each printed and embellished with Herschko’s hand-drawn illustrations. Adding to that, each piece includes one-of-a-kind story patches with stories penned in Herschko’s handwriting which tell the stories of illustrations in the collection. 

Shop the collection here


Ralph Lauren is the perfect match for Wimbledon


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This year marks Ralph Lauren’s 18th year as the Official Outfitter of The Championships, and the American label invites fans to explore its universe through immersive experiences. Among the activations include the opening of The Café at its Southern Village store along with dedicated Wimbledon facade takeover and live broadcast of the matches during The Championships. In addition to providing uniforms for on-court officials, Ralph Lauren introduces a playful capsule collection of on- and off-court outfits fashioned in the classic Wimbledon style. The good news is that you can still get your hands on the collection here


The iconic bags of Ferragamo are now available in mini sizes


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If you’re fond of tiny carry-ons, you’ll be delighted to know that Ferragamo is launching some of its must-have bags in smaller sizes. These bags are ideal for travelling because they will fit in your luggage and can be used as a crossbody with adjustable shoulder straps. The new mini hobo bag, for instance, sports a semi-gloss look and comes in a selection of seasonal colours like bubble gum pink, lime, and mascarpone. Other options would be the mini and micro Wanda, which play with proportions and add a touch of elegance to any ensemble. 


The Balmain Autumn/Winter 2023 collection has arrived at The Starhill


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Balmain fans are in for an absolute treat as the AW23 collection is now available at the flagship store in The Starhill, Kuala Lumpur. For the glamorous line, creative director Olivier Rousteing explores the legacy of Pierre Balmain and the luxurious French flair that has defined the brand from its inception. The key elements of the lineup include strict tailoring, cinched waists, flawless pleating and elaborate volume. See the stylish guests at the celebration of the collection below: 


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