Fashion Buzz: Gentle Monster debuts the 2024 collection, Jamie Dornan is the new Loewe ambassador and more
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This month’s headlines include the arrival of Gentle Monster’s 2024 collection, the appointment of Jamie Dornan as Loewe’s brand ambassador and Onitsuka Tiger’s collaboration with Astro Boy.
Loewe welcomes Jamie Dornan as its next global brand ambassador
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The Loewe family expands with the addition of Jamie Dornan as its latest ambassador. The Northern Irish actor is not new to the Spanish brand, having been featured in various campaigns, including the SS24 men’s runway collection lensed by David Sims. Of the appointment, creative director Jonathan Anderson says: “Having watched many of Jamie’s films and following his work closely, he was front of mind when we were thinking about a new ambassador for Loewe. I’ve always liked how his performances embody a sense of strength that feels very pure and organic.” On the same note, Dornan expressed his delight in working with Anderson and shared his excitement about the new role. Dornan now joins the ranks of Taylor Russell, Yang Mi and Taeyong of NCT as a spokesperson for the brand.
Jeremy Allen White strips down for Calvin Klein
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Calvin Klein has tapped Jeremy Allen White as the face of its Spring 2024 campaign. The native New Yorker is captured in a series of stills and videos that not only highlight his relationship with the city but also show off his confident presence in the brand’s most iconic styles. As seen on the award-winning actor, the latest Underwear collection breathes new life into classic designs with new logo treatment and materials for stylish, everyday comfort. Styles like Intense Power, Micro Stretch and Micro Mesh combine daring design with advanced fabrication, while the Modern and Cotton Stretch underwear choices stand as must-haves for every wardrobe.
Shop the collection here.
Suga of BTS stars in Valentino’s latest campaign
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Suga shines in the spotlight as the star of Valentino’s The Narrative Men’s campaign. Captured by Theo Wenner under the creative direction of Pierpaolo Piccioli, the campaign looks into his journey as a celebrity and his connection with ARMYs, seen through the streets and studios of Seoul. Draped in formalwear staples from the collection, the Valentino Di.Va enhanced his outfit by pairing them with the Valentino Garavani Locò bag and Valentino Garavani One Stud Sneakers—a reflection of his free-spirited and romantic attitude. The collection is available both in physical boutiques and online here.
Gentle Monster opens the year with the 2024 collection
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In line with its commitment to redefining the boundaries of fashion, Gentle Monster launches its 2024 collection, setting a fresh standard for innovation and style. One of the main styles is the Dada RC6, featuring a structural butterfly shape with a vivid red frame and an iconic metal detail on the translucent temples. Another highlight is the Sphere W2, which boasts broad grey mirror lenses accentuated by a solid white frame. In addition, there’s the Gentle Jelly collection, inspired by jelly sweets. This eyewear line transforms the ‘goggle’ frame with sleek wrap-around shapes and an expanded palette of vibrant colourways.
MCM taps Cara Delevingne and Xu Meen as the mavericks for its SS24 campaign
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MCM recently launched its Spring/Summer 2024 collection, blurring the lines between leisure and workwear. The extensive line features bright white tops, crisp sport coats and elegant double-breasted tuxedo jackets, offering versatility for the MCM tribe to seamlessly transition their outfit from day to night. Accessories like the new Laurel Flats, Visetos Trainers, and the XL Visetos Diamond Tote complete the range. In other news, the German luxury fashion house has named English model Cara Delevingne and South Korean model Xu Meen as its mavericks, embodying the brand’s heritage with a fresh and vibrant image. Shop the collection here.
Longchamp honours the university student
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For Spring/Summer 2024, Longchamp presents the University collection, inspired by the varied styles found on the streets of Paris. The collection showcases a dynamic mix of sporty, bold and bohemian fashion. Standout pieces include jersey t-shirts, cropped sweaters, and cotton sweaters. In the bags section, the Roseau takes on a new shape, the Box-Trot is updated with fresh hues, and the Le Pliage is embellished with colourful beads.
Shop the collection here.
Balenciaga revives the Le City bag
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Balenciaga is bringing back the iconic Le City bag, and it’s better than ever. The latest iteration is crafted from Arena leather and incorporates several elements from archival designs, including the original-sized studs, laced zipper pulls and lacquered leather handles and straps. The Maison revealed the refreshed handbag through the Closet campaign, shot and directed by Inez & Vinoodh. Front and centre in the campaign are freshly appointed brand ambassador Kim Kardashian, along with Roh Yoon Seo, Nicola Peltz, Paloma Elsesser, Patricia Feld and Devon Lee Carlson. Apart from that, the campaign showcases other signature bags like Le Cagole and the Hourglass.
Onitsuka Tiger partners with Astro Boy for its 75th anniversary
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Onitsuka Tiger celebrates its 75th anniversary this year and marks the milestone by collaborating with Astro Boy, a beloved anime TV series in Japan. The limited-edition collection boasts 43 carefully selected items, from shirts and tracksuits to body bags and hats. The capsule also introduces the Mexico 66™ SD and the Dentigre™ Puff Boot as part of its offerings. Each piece is embellished with the Onitsuka Tiger logo and specially created Astro Boy designs. More good news is that you can explore and shop them at the Pavilion Kuala Lumpur boutique. Take a look at the official launch of the collection below.
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