More often than not, the connection between pop stars and their fans is a somewhat exclusive ordeal – you get the odd meet-and-greet, the odd tweetback, the general “thank you” speech, and other rare encounters. While some of our favourite stars do often make the effort to show their fans that they really care for them, Carly Rae Jepsen has taken a step further, creating an immersive experience with her and her music, by inviting you to run away with her.
Having recently released a new version of her ‘Run Away With Me’ video, the songstress – known for her fun, upbeat and catchy tunes – takes you on a journey with her to your choice of city: New York, Paris or Tokyo. You then get to choose what happens on your adventure with Jepsen, by clicking text message emoticons that pop up throughout the video.
Following in the wanderlusting style of the much replicated viral photo series that documents a photographer’s point of view as his girlfriend “leads him” around the world, the interactive video gives you an eyeful of the three cities, paired with Jepson’s fun-loving antics. Trust me, you may be tempted to try them all.
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