Beauty

The Power ingredient that’s revolutionising Sulwhasoo’s Snowise line

Deeply rooted

17.03.2016

By Wei Yeen Loh

The Power ingredient that’s revolutionising Sulwhasoo’s Snowise line

This year, Korean holistic skincare brand Sulwhasoo has upgraded its bestselling Snowise collection with five new “Volume Brightening” products to rectify skin concerns such as dullness, discoloration and unevenness. But before we dive into the new lineup, there is one active ingredient in these products that you ought to know about, mainly because Sulwhasoo has spent 50 years of research in ginseng science to develop technology to ensure that these ingredients effectively penetrate the human skin.


The new edition of Sulwhasoo’s Snowise range is enriched with Korean White Ginseng that consists of the brand’s exclusive White Ginseng Saponin. What miraculous effect does this White Ginseng active culminate? It actually removes UV-induced melanin from your skin by inhibiting melanin generation and blocking the cause of dark spots. 

 

But here’s a catch: The skin around dark spots may not be dry, but dry skin is likely to cause inflammatory factors, meaning that there is a higher chance of dark spot formation. So the gist is that hydration is essential to prevent dark spots, and that’s where White Ginseng Saponin comes to save the day. By promoting moisture genes in the skin along with restoring collagen, your skin lightens up and is increased in volume, overall resulting in a brighter, more luminous complexion.

 

This comprehensive upgrade to the Snowise line includes:

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Sulwhasoo Snowise line is available at Sulwhasoo stores nationwide and at Sulwhasoo counters located at Parkson Pavilion, Parkson Suria KLCC, Parkson 1Utama, Parkson Gurney Plaza, Penang and AEON Tebrau City, Johor.

 

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