Beauty

8 Refreshing female personalities who are defying social media’s beauty standards

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14.03.2024

By Buro247

8 Refreshing female personalities who are defying social media’s beauty standards

This diverse set of beauty influencers isn’t letting anyone dim their shine with their outstanding features and creativity.

One scroll through your social media feed and you’d be hard-pressed to find an unfiltered shot. While we can’t fault personalities for glossing over their perfectly shot selfies (it is, after all, their income source), it’s always a refreshing change to find someone who’s going against the grain with a different set of beauty rules that they abide by.

In celebration of Women’s Month, we sift through the social media throng for a list of females who aren’t just the usual beauty enthusiasts—but who actually face their personal battles with strength. These girls are motivating us to be the best version of ourselves with the help of some makeup, a lot of fun, and plenty of confidence. Find the full list ahead:

 

 

Mei Pang

 

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Canadian makeup artist Mei Pang first made headlines back in 2018 when a mini-tutorial of her creating a cut crease for monolids. Since then, the heavily-tatted, clean-shaven beauty influencer has become one of the most respected beauty influencers on social media, amassing a loyal following on Instagram with more than 2.8 million followers who tune into her creative makeup tutorials and reviews.

 

Charlene Chew

 

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This Singaporean-based content creator wears many hats, creating content around both fitness (calisthenics, to be specific) and beauty. However, she first grew a following after documenting her journey as a burn survivor. After a kitchen incident involving hot oil left her face burned and scarred, Chew has been using social media to document her healing process post-accident through a frank and unfiltered lens.

 

Tsunaina

 

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Blessed with a combination of otherwordly features, Tibetan model and creative Tsunaina has the sort of face that automatically garners double takes—whether it’s in real life or on IG. Her striking features are decorated with a smattering of moles, which she flaunts proudly.

 

Lex Gillies

London-based blogger Lex Gillies has spent the last decade (and longer) learning to manage her rosacea-ridden skin. The beauty advocate offers a wealth of skincare advice, tips, and beauty routines to her followers on Instagram and blog. She has also been featured on major news sites on her skincare journey, including that one scathing (but absolutely accurate) blog post on how women do not dress for men.

 

 

Aryuna Tardis

 

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If you can’t get enough of experimental makeup, give Russian model Aryuna Tardis a follow on IG and let her subversive work blow your mind. Plus, her distinct, shape-shifting style will serve to give you all the outfit inspo you could ever need—from alienoid-chic to extraordinarily ethereal.

 

 

Joyjah Estrada

 

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Belizean-Australian model Joyjah Estrada can be described as traffic-stopping. From her gorgeous curls to her freckled face, the social media star is also a beauty maven, serving up some seriously stunning makeup looks on her IG feed while creating skincare and hair care video content on YouTube.

 

 

Hani Hans

 

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UK-based beauty columnist and beauty influencer Hani Hans launched her IG account to inspire and identify with other young Muslim hijabis. Her glow-getting makeup looks and envy-inducing luminous skin are just a few of the reasons she’s on our list today.

 

Mirian Njoh

 

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Toronto-based model, stylist and writer Mirian Njoh has albinism, which is what gives her such a striking look. You’ll see her create content around beauty, fashion and photography, constantly experimenting with her look through pastel hair dyes and fashion DIYs.

 

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