Beauty Buzz: YSL and Armani beauty’s Star-Studded Eid Pop-Up and More Beauty News From March 2026

Roll up, roll up! March’s headlines are coming in hot, and we’ve rounded up the highlights just for you. Read this month’s Beauty Buzz below.

Hun Haqeem and Meerqeen stop by Armani beauty and YSL Beauty’s festive Eid pop-up

The stars have aligned! In honour of the upcoming Raya celebrations ahead, Armani beauty and YSL Beauty have joined forces to launch an exclusive pop-up at the L’Oreal Luxe Eid Mubarak Pop-up at IOI City Mall, Putrajaya. And, to kick off the launch with a bang, the luxury labels have brought in three familiar faces for an exclusive meet-and-greet—Hun Haqeem, Malaysia’s Fragrance Ambassador for Emporio Armani; Meerqeen, YSL Beauty Malaysian Brand Ambassador; and Jack Gohr, who hosted the session.

Stop by the pop-up to discover Eid-exclusive capsules and gift sets from YSL Beauty and Armani beauty, and also enjoy an exclusive sneak peek at the new Power of You fragrance from Armani beauty, available at the pop-up ahead of its retail debut on 15 March.

The L’Oreal Luxe Eid Mubarak Pop-up is open at IOI City Mall, Putrajaya (LG West Court) until 9 March 2026.

Rituals opens its latest store in Pavilion KL

This month, Rituals brings its luxurious range of bath, home, and fragrance products to a new abode. Nestled in the centre of Pavilion Kuala Lumpur, the new storefront offers a sensorial shopping experience inspired by ancient traditions. The new store features the brand’s signature Sakura tree centrepiece, a stunning backdrop of earthy tones and textures, and a captivating display of the unique scents and offerings from the brand. Drop by to shop for your favourite essentials and indulge your senses in the many unique collections on display.

Rituals Malaysia is located at Lot 4.45.00, Level 4 in Pavilion Kuala Lumpur.

YSL Beauty unveils The Golden Celebration, its first global Raya campaign

Welcome to The Golden Celebration, an exclusive world crafted by YSL Beauty inspired by the golden desert and designed to capture the magic of Eid. The opulent campaign honours culture heritage, individuality, and the joy of connection through the festive season—the perfect way to sum up the Eid celebration. 

Leading the campaign is YSL Beauty Malaysia Ambassador Meerqueen, who stars alongside Indonesia’s Luna Maya and Turkey’s Boran Kuzum. The global campaign is a leap for Malaysia, highlighting Meerqeen as both a style icon and a key connection between our local luxury scene and the wider world of high fashion. 

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