11 Indie lingerie brands that should be on your radar
Bring the heat
Lingerie may seem redundant in this current climate (pandemic fashion is a thing, y’all), but there’s no denying that great lingerie affects how we feel about ourselves and our bodies. Despite what you may think, it’s possible to feel sexy and comfortable at the same time.
Victoria’s Secret, Agent Provocateur, and Savage x Fenty are some of the big names that have dominated the market, but while they may be your go-tos when it comes to sexy lingerie, there's a slew of nouveau brands that are worth discovering and supporting too. From vintage-inspired designs to sustainably chic undergarments, our list below features the independent labels that should also be on your radar. Prepare to turn up the heat!
Shelly de Titi
The only Japanese brand on our list, Shelly de Titi is a lingerie label that also specialises in custom creations. Although the sizing of most of their pieces caters more towards Asian body types, design-wise, its lacy offerings (including vintage Lolita-inspired piece) will appeal to many.
Shop here if you’re into: Cute, lacy lingerie or creating the undergarments of your dreams.
Queen of Suburbia
From opting for natural fibres to purchasing deadstock fabrics, Queen of Suburbia’s lingerie is carefully crafted with a conscience. Instead of sticking to a particular aesthetic, the brand offers a wide range of striking designs to cater to different preferences, such as vintage floral bralets, no-frills cotton sets, and sexy harness separates.
Shop here if you’re into: Eye-catching lingerie that are sustainable and ethical.
Are you obsessed with burlesque and pin-up styles? Evgenia Lingerie stands out for its retro-inspired intimates that are crafted using French lace, Bobbinet tulle, silk charmeuse, and more. If you like its lingerie designs, its gowns are worth checking out too.
Shop here if you’re into: Delicate undergarments with a vintage flair.
Elma Lingerie was established when its founder, Elma, struggled to find bras for her petite frame. And now, almost seven years on, the brand is well-loved by many petite ladies around the world for their perfect bra fit and eye-catching designs. For those of you who have fuller busts, fret not, as the label offers bespoke services too.
Shop here if you’re looking for: Lingerie for a petite body type.
Having been around for a decade, mention Yasmine Eslami and its signature piece—the Jeanne sheer moulded bra made from fine tulle—will come to mind. Lightweight yet stylish, the design joins the rest of her chic offerings that are made for women of all sizes.
Shop here if you’re into: Minimal underwear with a contemporary twist.
Noticing the lack of lingerie that are comfortable and colourful, ex-lingerie buyer Georgia Larsen set out to launch her own label in 2016, and the rest is history. From lavender-and-baby-blue to wine-and-mustard combos, Dora Larsen introduces a different mix of colours every season.
Shop here if you’re into: Playful underthings in saccharine shades.
Since its launch back in 1992, I.D Sarrieri has always aimed to enable women to be their most empowered selves via its collection of luxurious intimate wear. Its offerings include lingerie and loungewear that are mostly adorned with Chantilly lace, amped up with details like Swarovski crystals and delicate embroidery for that luxe finishing touch.
Shop here if you’re into: Beautifully embroidered undergarments that will stand the test of time.
Thistle and Spire
From sexy, strappy lingerie sets to embroidered bodysuits, NYC-based innerwear brand Thistle and Spire knows that badas$ undergarments have the ability to boost one’s self-confidence. Its embroidered sheer bras and bodysuits, in particular, are truly works of art.
Shop here if you’re into: Intimate wear that are sultry and artsy.
Unlike the typical feminine designs that we’re used seeing, Hopeless sets itself apart for its goth-inspired underthings. That said, while its inspiration is dark, the pieces—including its signature strappy tops and bottoms—have a certain lightness to them. Some of its most famous celebrity clients include Beyoncé, Madonna, Lady Gaga, and more.
Shop here if you’re into: Dark yet romantic lingerie.
Looking for bright and bold lingerie that’ll match your inner wild child? Solstice Intimates is the place to shop from. Made for the “smart, sexy, free-spirited adventure seeker”, the brand places a huge focus on sustainability too, as its pieces are either made from scrapped fabric or responsibly produced materials.
Shop here if you’re into: Fun, boundary-pushing undergarment designs.
Unlike its name, the New Zealand-based brand’s underthing designs will make you feel anything but lonely. Described as a label for “women who wear lingerie as a love letter to themselves,” Lonely offers a wide range of styles, from strappy to lightweight longline bras, and big briefs to slinky thongs. You can also find trendy swimwear and clothing in the mix.
Shop here if you’re looking for: Dreamy and sexy lingerie for every body type