Held on 24 July to coincide with the 24/7 in our name, Buro 24/7 Malaysia launched during lunch at Marble 8 Steakhouse today, with about 80 guests from across the fashion, beauty, lifestyle and watch industries in attendance. Also in attendance, were Friends of Buro, Tengku Chanela Jamidah, Carey Ng, Shir Chong, Debbie Goh and Khoon Hooi, Sonny San and Izrin Iz.

Guests dined on mini Wagyu sliders and scallop carpaccio, followed by the main course of either roasted cod or dry-aged Wagyu prime rib, the meal deftly prepared by chef Federico and his team. Dessert was a Buro 24/7 special, a green tea parfait with adzuki bean.

Buro 24/7 founder, Miroslava Duma made an appearance via video from Moscow.

"Technology has altered the nature and function of media in our society. Today's savvy consumer wants to be able to access news and information at their fingertips. The addition of Buro 24/7 Malaysia to IMV's portfolio of titles, which includes Robb Report, Barcode, Citizen K, as well as Luxury Guide will fill that niche in Malaysia's digital media landscape," said IMV's President Michael von Schlippe.

"We're thrilled to launch Buro247.my today. Buro 24/7 Malaysia is poised to raise the bar in the digital media scene in Malaysia. Our dedicated team of talented writers and editors will offer our reader 24/7 updates on the worlds of fashion, beauty, culture and lifestyle," said Editor-in-Chief, Cai Mei Khoo.