You've seen the teaser images back in July—now watch as those mysterious black and white visuals come to life in this teaser film by Clare Waight Keller. The newly-appointed artistic director for Givenchy showcases her vision for the brand in the short film: elegant yet seductive with an aura of mystery.

 

Her direction reflects founder Hubert de Givenchy's vision of the woman he designed for: "She has an extraordinary flair for looking dressed with practically nothing. She knows how to look in a mirror, pose, and make whatever she is wearing chic. And since simplicity is the only thing she likes, she is always faultlessly elegant."

Besides a curated selection of new faces, five cats star in the campaign, wearing custom Givenchy collars. The feline focus was inspired by a collection of silk prints from 1953, which featured a photo-realistic cat with orange eyes.

 

The striking teaser film paves the way to Waight Keller's first collection for Givenchy, which will unfold at Paris Fashion Week this Sunday, 1 October 2017.

 

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