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L'Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016: Personalities and stylists

A noble cause

L'Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016: Personalities and stylists
A star lineup of nine personalities and eight stylists lend their support to L’Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016

There's nothing like a noble cause to get a bevy of celebrities and talented stylists together. Alongside the eight renowned designers who have designed exclusive T-shirts and tote bags for L’Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016, the charity campaign is also supported by 15 personalities and stylists that are well-known in their respective industries.

Find out what Erra Fazira, JC Chee, Venice Min, Miko Au and Simon Koh among the many have to say about this charity campaign below:

Personalities:

1. What does being part of L'Oreal Professionnel Colour For Life mean to you?

Erra Fazira: Through my participation in Red Ribbon Celebrity Supporter programme, I've gained valuable exposure on the reality of HIV/AIDS and met many incredibly inspiration individuals and activists. I hope I can make a difference through L'Oreal Professionnel Colour For Life campaign by eradicating stigma and raising funds to help improve access to treatment for people living with HIV, especially women and children with limited social support.

Venice Min: I'm blessed to be part of this campaign and this means so much to me because I am able to give, share and spread the love, hopefully to make a change to the society by educating the younger generation about the importance of HIV. It is so amazing because L'Oreal Professionnel is doing this in collaboration with influential people in the industry to create and make a change in this world for the society.

Josh Kua: L'Oreal Professionnel Colour For Life is an opportunity for me to give a voice to children who are infected and affected by HIV. HIV affects children in many ways such as increasing their vulnerability and threatening their survival.

Lucas Lau: I feel honoured to be chosen as one of the members of this team. It means a lot as I can be part of a charitable activity alongside with many influential people. I can do my part in spreading an awareness too to the public and I really hope that more people can take part too in being aware that there are children out there who need help.

 

2. What message do you hope to convey through this campaign?

Josh Kua: In many settings worldwide, HIV-positive individuals have experienced a significant level of stigma and discrimination. The detrimental role of stigma has become so clear that national and international health agencies explicitly identify stigma and discrimination as one of the major reasons limiting the access to care and treatment services, and is considered an overall major barrier to effective responses to the HIV/AIDS pandemic.

Erra Fazira: I think it’s good for us as celebrities to use our power of influence to assist and create awareness whichever way we can. Every little bit helps and makes a big difference in the lives of these children.

Lucas Lau: HIV/AIDS is something that most are unaware about, and most people already have a certain perception on those who have contracted or are born with this virus/disease. I think it's important that we all spread the word that early diagnosis of HIV and effective treatment can help children lead normal, healthy lives in the long run.

 

3. What do you think are some of the things that people can do to make a difference in the society?

Josh Kua: I am still learning how my actions and attitudes impact others in society. Real change starts from within, and I think a lot of us could benefit from evaluating how we may (albeit subconsciously) judge others, remain ignorant to others' problems, and how we may perpetuate stigma and discrimination simply by not speaking out. 

Fyza Kadir: I think it must start with good intentions because it will promote people to get more involved in volunteering to help the needy in many ways.

JC Chee: People often underestimate the importance of caring and supporting the society in small ways, especially to those who are unfortunate. A little goes a long way.

Fouziah Gous: It's important to not underestimate how small things can make the biggest difference. It boils down to intention as if you have a good heart and good actions, I'm sure that society will see the benefits of your actions. It's also essential to educate ourselves on what AIDS/HIV is all about, and for us to share the knowledge behind this issue with friends and family.

 

4. How will you be encouraging the public to show their support for L'Oreal Professionnel Colour For Life?

Venice Min: By spreading awareness and being part of it myself, because you are the strongest voice to encourage people just by doing it yourself. 

Josh Kua: I would encourage all members of the public to attend the L’Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016 and charity hair cut drive. I hope that everyone can start to think more about those impacted by HIV, and more broadly, about how we can all do our part to be a voice for the voiceless.

Fyza Kadir: I will promote it to all my family and my social media friends to encourage them to be a part of this because their small contribution can mean a lot more to these children.

JC Chee: I would spread the word to my friends, family and supporters to join in and lend some support for L’Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016 and charity haircut drive. One haircut can make a difference, especially to children in need. 

Juwei Teoh: I will do my best to share the information of this campaign on all my social media platforms, and also personally reach out to my friends for support to attend the charity haircut drive.

 

Stylists

1. What does being part of L'Oreal Professionnel Colour For Life mean to you?

Avier Ng: I've been part of this charity campaign for four years now and it means a lot to me—this campaign is meaningful as it helps raise awareness on AIDs, educates people on how to prevent AIDs and we are helping the kids in need as well.

Simon Koh: To be part of L'Oreal Professionnel's Colour For Life campaign is important to me because it can help children with HIV, and us as hairstylists and also part of the hair industry could contribute our time and effort, at the very least.

 

2. What message do you hope to convey through this campaign?

Simon Koh: For this campaign, no matter what industry you're from or what you do, we can work together for a noble cause.

Winnie Loo: To the general public, we always welcome them to be part of it. Every cent and dollar collected means so much to those who are in need. And especially to those hairstylists who are going to be involved, come along to give some of your time and be part of this charity campaign together.

Miko Au: For those in the hairstyling industry, the least we can do is to offer charity cuts and work together for a good cause so I hope that our fellow partners in the industry will attend the Hair Fashion Night and participate as well.

 

3. Tell us about your hair styling concept behind this campaign. What can we expect to see at the hair show?

Kevin Woo: For editorial shoots we usually do over-the-top, avant-garde hairstyles. But for this campaign we are going for a more approachable yet still high fashion concept—so no big hair, but you will see voluminous waves with high shine and the like.

Miko Au: We follow the philosophy of L'Oreal Professionnel, which is always focused on clean and simple looks instead of avant-garde and funky haircuts. It’s for charity so I believe it should be simple and not over-the-top.

 

4. What are some key hair trends for 2016?

Shawn Loong: I would say less is more now. Less hair products, but with a more natural look. It's really about how your hair complements your features.

Kevin Woo: There are 4 key hair lengths—short, chin length, shoulder, extra long—and they all have different trends. For short, we're looking at more of a pixie style, short fringe with lots of texture on the top, as for chin length, long bobs are still trending. When it comes to shoulder-length hair, one-length cuts with waves is the way to go. For extra long hair, bangs with big waves.

 

5. Tell us more about the charity hair cut? What's the target amount of money you hope to raise from this?

Shawn Loong: It depends on the model and talents. We try to make it simple and wearable and also easy for everyone to actually do it on their own at home.

Kevin Woo: It's hard to have a specific target in mind for this year—I think last year we got to cut for 20-25 people per hairstylist. So hopefully we can do more this year.

 

6. What do you look for in or on a person when suggesting a new hair cut or colour for them?

Pinky Liu: I'll suggest a style based on the person's overall appearance when they first step into the salon - from the face shape to personality - and see what will fit best.

Winnie Loo: I usually watch out for the person’s style, character and personality. There’s no point in giving them a radical colour or haircut when the person isn't into it. So I think it's important that the person is able to pull it off and carry it well no matter what haircut it is. 

 

7. Tips for prolonging hair colour?

Miko Au: Weekly hair treatments help a lot, especially at-home ones such as conditioning, hair masks and the like. For coloured hair, colour shampoo helps protect your hair. Don't overbleach your hair because your hair cuticles will be damaged and won't lock the colour in.

Avier Ng: I always recommend home treatment to make sure your hair colour stays on. L'Oreal Professionnel's Pureology and Vitamino series are great for prolonging hair colour.

 

L'Oreal Professionnel Hair Fashion Night Presenting Colour For Life 2016 will happen this 16 and 17 May 2016 at Pavilion Centre Court. Drop by to support the campaign by purchasing exclusive tote bags (priced at RM30 each) designed by these eight designers. Free hair consultations will be available. Guests will also have the opportunity to get a haircut and styling session for only RM30 by professional hair experts during the charity haircut drive on 17 May. Proceeds will go to The Malaysian AIDS Foundation.


Credits

Photography: Aaron Lee/Lenswork Studio

Styling: Cai Mei Khoo

Hair: Simon Koh,  Miko Au,  Kevin Woo, Shawn Loong, Winnie Loo, Avier Ng, Max Lim, Pinky Liu

Make-up: Ling Chong and Yucca using Shu Uemura, Lisa Yap from Shu Uemura

Photography assistants: Khairul and Kee

Videographers: Ricky Hang and Weng

Styling assistants: Loh Wei Yeen, Tan Su Fen, Chong Yi Suen


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